A Digital Marketer, Founder & Consultant.
CV
Professional Summary
Leonitha is a productive, motivated, creative professional who has thrived in several areas due to great organization, skill and charming personality with a personal knack for administrative organization, operational and logistical planning, event coordinating and project management.
An early adopter of social media platforms and digital trends coupled with public relations experience, a relevant voice of marketing strategies. Self taught with an immersive pulse on the ever changing trends of the digital strategies for marketing.
Skills
Content Strategy Writing Campaign Management Branding
Social Media Events Content Fundraising Creative Initiatives
Marketing Strategies Digital Marketing Platforms Social Networks
Public Relations Graphic & Web Design SEO Copywriting
Analytics & Metrics Project Management Customer Service
Critical Thinking/Problem Solving
Work Experience
2021- Present
Project Manager | National Association of Real Estate Brokers (NAREB)
Manages the projects and campaigns of the five supporting pillars of NAREB; Faith-based & Civic Engagement, Women in Real Estate, Diversity & Inclusion, Multi-Generational Wealth Building and Government Relations.
2020 - Present
Content Strategist & Digital Marketing Consultant | ThinkSMARK
Curates and generates brand content for social media platforms to engage current and potential clients and customers. Creates curriculum and instructs 3-day intensive & niche online coursework for entrepreneurs and small business owners proficiency.
2015- Present
Lead Consultant | The Social Agency
Evaluates client websites for mobile performance and optimal search engine rankings; Develops unique content for a variety of clients sites to improve presence and brand awareness; Organizes and analyzes data and marketing results;
Researches keywords relevant to marketing efforts of clients; Introduces scheduled targeted email marketing programs; Collaborates with various teams of creative professionals to ensure the success of marketing campaigns.
CLIENTS: Christina M. Rice, OM Noire; Renae Bluitt; KAT Team Scholarship; Urban Mentor; Bria McDaniel (independent Christian artist); Commissioned Reunion Tour
Additional Experience
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Created TIPSY Ice Cream (2020)
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Authored COOKING FOODIE - an eCookbook for Beginners (2020)
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Founded Urban Mentor (2017)
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Launched The Social Agency, LLC (2015)
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Curated #ThePlaybook - a raw dialogue on love & relationships (2014)
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Reoccuring co-host on Stellar Award winning Radio1000's hit show The Zone (2012-2014)
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Co-hosted KindgomFly Radio along side Ronald "Brother Ron" Cummings and Jayson "Jay Clay" Claiborne (2010-2012)
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Hosted Kingdom.Girl Chronicles (2010-2011)
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Created Christian Couture -- a clothing line and multi-service fashion entity, offering fashion show coordination and production and model instruction (2009-2011)
Education
2013-2014
City University of New York (CUNY) - Medgar Evers College
Brooklyn, New York | Major: Computer Science
2005-2006
Morgan State University
Baltimore, Maryland | Major: Telecommunications - Public Relations
Interests
One of my greatest passions is using my gift of motivating and empowering through words to speak into the lives of others, youth and adults alike. I share through a unique lens of candor and transparency from my own story of survival from sexual abuse, homelessness and being raised in an urban community by a single parent. I captivate audiences with my wisdom, compassion and ability to seamlessly relate to my listeners.
Organizations I've Worked With
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Girl Scouts of America/ Girl Scouts of Greater NY
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United Cerebral Palsy (UCP)
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Stay Strong Foundation
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Northern Virginia Urban League Young Professionals Network
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Pi Lambda Lambda Chapter of Omega Psi Phi Fraternity, Inc.
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Brooke Charter Schools
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Generation HOPE
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High Tea Society
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A Bigger Picture
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Justice for Juniors
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Black Girls Code
- Washington Area Women's Foundation
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Montgomery County Women’s Legislative Briefing
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Next Big Thing Movement
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Reid Temple AME Church
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African Methodist Episcopal 2nd Episcopal District
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Kingdom Fellowship AME Church
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Allen Memorial COGIC
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Holiness Church of God, Inc.
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Youth of the Nation
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Baptist Resource Network - Southern New Jersey/Philadelphia Chapter
Conferences I've Spoken at
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Unleashed Conference (Washington,DC)
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Strengthened Summit (East Elmhurst, NY)
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GirlsLEAD DC (Washington, DC)
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Generation HOPE Annual HOPE Conference (Washington, DC)
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Formation Cafe (Silver Spring, MD) 2016-2019
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BROKEN Retreat (Maryland)
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Prince Williams County Youth Summit & Technology Expo (Woodbridge, VA)
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AME 2nd Episcopal District Summer Summit (Hampton, VA) 2017 & 2018
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V.I.T.A.L. Conference (Queens, NY)
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Urban Mentor Mentor Encounter Online Mentorship Conference 2020